Digital billboard battle rages on

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INDIANAPOLIS, Ind. (January 17, 2015) –A proposal is causing concern in Marion County due to the community’s perception of the process that the proposal has gone through.

The proposal in question would allow existing billboards to go digital and a number of billboards to be removed.

Right now the proposal says digital billboards are not linked to distracted driving.

Digital billboards could benefit you by showing you emergency messages.

Meetings for the proposal have been going on for about three years, some even secretly.

David Hittle, a representative of the Near East Side Community Organization says “it’s become part of the public domain just recently as word has spread, outrage has grown.”

“There’s a lot of concerned people and so we’re a coalition,” he added. “We’re not saying all digital billboards are bad, but we’re saying the process that’s gotten it this far is rotten.”

But Lamar Advertising doesn’t see it that way.

“We want to clear up any misconception today and hopefully shed some light on our proposal and have people understand what digital technology is,” Vice President of Lamar Advertising, Chris Iversen said.

The next public hearing is scheduled for Monday, January 26th.

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